Job Profile: Digital Marketing
About Company:
iAssureIT is an innovative & award-winning IT company with an energetic, talented, and ambitious pool of 60+ Software Engineers, passionate about bringing disruptive change in the technology arena. We are the experts in developing business applications that define your business and help in scale-up, and revenue growth. In our wonderful journey of 7+ years, which started in Aug 2015, we developed over 500+ projects for our clientele from India, USA, European Countries, South Africa, Singapore, and Australia.
iAssureIT is expanding its operation all over the world. We are in the process of building a strong team of high-performing Sales & Marketing professionals. The company provides a great work culture, employee-friendly policies, perks & benefits, and above all the most rewarding career opportunities.
Your role:
You'll need to be a go-getter and help drive exponential growth by creating and managing effective SEM and social marketing campaigns, creating and managing content for marketing collaterals to improve our online presence and social engagement, and leveraging other organic growth strategies.
What you'll do:
• Create and manage digital marketing campaigns, including web, email, and social media, to generate high-quality leads
• Collaborate with internal subject matter experts to develop marketing copy to support our online presence website copy, landing pages, blog posts, marketing presentations, and emailers, etc.
• Design, build and maintain our social media presence
• Create, execute, track, and report on SEO / SEM strategies to increase organic traffic, and enhance the effectiveness of our marketing activities
• Monitor analytics, audience sentiment, social media trends, brand awareness, and online reputation
• Manage all aspects of B2B PPC campaigns, including testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance.