Key Responsibilities
• Marketing campaigns to promote company services.
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, SMS, social media and display advertising campaigns.
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Should be able to generate leads.
• Writing powerful calls-to-action to convert visitors.
• Filling websites and other content with effective keywords.
• Brainstorming SEO content for blogs, websites and social media accounts.
• Developing link building strategies.
• Analyzing keywords and SEO techniques used by competitors.
• Knowledge of Google analytics, Search Console, Google Ad-Words is must.
• Photoshop/Illustrator will be an added...
• He or she plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers
Key Requirements:
• 2 years of experience as a Digital Marketing Executive
• 2 years of experience in developing and implementing digital marketing strategies
• Good knowledge of all different digital marketing channels
• Good knowledge and experience with online marketing tools and best practices
• Familiarity with web design
• Video editing