Demand Generation Specialist

SMARTe Inc

This role requires a dedicated resource to focus on converting marketing-qualified leads through personalized outreach, email nurturing campaigns, and relationship building. A junior-level specialist with the above skills and experience profile will be well suited to drive results in this role.

Job Title: Demand Generation Specialist

Role & Responsibilities:

 Prepare visually impressive and appealing mailers and digital campaigns.

 Develop and execute accurate campaigns in the B2B space for account-based marketing, lead generation,

lead nurturing and demand creation programs in , Pardot, etc. application having taken the

time to understand the campaign objectives.

 Develop and execute campaigns. Perform analytics on the campaigns to help demonstrate success to include

segmentation and targeting as scoped on a project basis

 Ability to write creative email content for high target prospects

 Connect with prospects on LinkedIn with hyper personalized messaging to position SMARTe with consultative approach

 LinkedIn marketing to build awareness across prospects in your LinkedIn network

 Put enterprise thinking first, connect the role's agenda to enterprise priorities and balance the needs of

customers, partners, colleagues & shareholders.

 Maintain all data and update management systems for various campaigns.

 Adhere to lead targets

 Analyze systems, recommend improvements to all campaigns, and prepare appropriate reports.

Desired Experience:

 Excellent verbal and written communication skills

 Strong analytical skills

 Strategic thinker and ability to offer marketing solutions to activate seasonal marketing strategy. -The role

requires you to have strong strategic, creative and organizational skills, and a passion for deriving insight

from data.

Academic Background:

 Ideal fit would be a candidate with Bachelor's degree or with an MBA in Business or Marketing

 Candidates with inside sales, lead generation or email marketing background

• Experience

  1 - 4 Years

• No. of Openings

  1

• Education

  B.A, B.C.A, B.B.A, B.Com, B.Ed, Bachelor of Hotel Management, B.E, B.Tech, Post Graduate Diploma, M.B.A/PGDM

• Role

  Demand Generation Specialist

• Industry Type

  Advertising / MR / PR / Events

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office