Copywriter

Optima Placement

Key Responsibilities:

Discussing the client's core message and target audience. Interpret creative briefs to develop and produce creative concepts through execution on assigned brands.

Understanding the message the client is seeking to express and translating this into written content

Brainstorming visual and copy ideas with other members of the creative team

Writing and presenting a few options to clients/agency; original content for a range of corporate marketing and communications materials., keeping in mind that the copy should be used to engage the reader

Persuasion: Write persuasively and in some cases, defend their creative choices.

Research and understand the client's needs and target audiences, through online searches, reviews of existing research, discussion with client

Adhering to the tone-of-voice requested by the client

Working with the art director (based in Dubai) to devise creative strategies

Skill Set:

Excellent Language Proficiency and be highly creative and imaginative

Team player with good written and interpersonal skills

The ability to work to strict deadlines and under pressure, without compromising on work quality

Have an eye for detail

Have an interest in new advertising trends and techniques.

Be skilled in writing clear, concise and grammatically correct copy

Understand the different language styles that appeal to various target markets

Significant experience in writing strong, succinct copy that is grammatically correct

Stay updated on style guidelines & brand voice for consistency in messaging

Additional Skills:

Social media or content marketing experience a plus

Proofreading experience and familiarity with standard style guides a plus

Experience working with content management systems, WordPress, etc.

• Experience

  2 - 4 Years

• No. of Openings

  1

• Education

  B.C.A

• Role

  Copywriter

• Industry Type

  Advertising / MR / PR / Events

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office