Responsibilities:
Conceptualise, create and execute strategies for various digital and social media
campaigns
Craft compelling and engaging copy and content for social media posts, blogs, emails,
website, and other digital platforms.
Conduct in-depth research to understand target audiences, industry trends, and
competitor strategies to take informed content and campaign decisions.
Collaborate with the marketing team to understand clients' goals and design
requirements and to gather feedback and implement revisions as necessary.
Optimize content for SEO, ensuring it is search engine friendly and can effectively drive
organic traffic to the website and social media platforms.
Stay updated with emerging trends, tools and best practices to deliver innovative and
impactful content.
Ensure consistency and adherence to brand guidelines in all visual assets.
Work within project timelines and manage multiple assignments simultaneously.