Content Writer

3EA

Job objective:

To be responsible for writing, editing, and publishing engaging content for various social networks, including Facebook, Twitter, and Instagram, optimizing social media posts (language, tone, message) based on target audience’s behaviors for our clients.

Role and Responsibilities:

Write, edit and publish engaging posts for various social networks, including Facebook, Twitter, and Instagram

Optimize social media posts (language, tone, message) based on our target audience’s behaviours

Select appealing images and videos to complement text

Track and report on social media insights (traffic, engagement, shares, conversion rates)

Apply advertising techniques to boost brand awareness, like promotions and competitions

Research industry-related topics and identify gaps in our content

Write original copy for ads and social networks

Prepare and publish articles that describe our company and products

Edit and fact-check pieces of content generated by colleagues

Use SEO practices to optimize articles and increase visibility

Liaise with Designers to enrich text with visual aids, like images and charts

Shape language and tone used in sales emails, banners and brochures

Create and oversee reports on content (. weekly or monthly)

Interview clients, industry experts and internal teams

Monitor metrics related to our content, like web traffic and conversion rates

Ensure all content is up-to-date

Qualifications and Education Requirements

The candidate should have Bachelor's degree in Marketing, Communications, Journalism or relevant field and MBA is preferred. The candidate should have minimum two years of experience.

Preferred Skills

Proven work experience as a Senior Copywriter, Product Copywriter, Content Writer, or similar role

Portfolio of published articles

Excellent writing and editing skills, with a keen eye for detail

Hands-on experience with Content Management Systems (. WordPress)

An ability to write creative copy both for large pieces of content (

• Experience

  2 - 3 Years

• No. of Openings

  2

• Education

  Any Bachelor Degree

• Role

  Content Writer

• Industry Type

  Editors / Journalism / Content

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office