Content Writer is the person who is responsible for creating compelling blog posts, white papers, product descriptions, social media content and web copy to help us expand our digital footprint and drive more traffic and leads.
Responsibility Deliverables :
Create content marketing campaigns to drive leads and subscribers.
Use SEO best practices to generate traffic to our site.
Regularly produce various content types, including email, social media posts,YouTube videos title along with description, blogs and white papers etc.
Actively manage and promote our blog, and pitch articles to relevant third-party platforms.
Edit content produced by other members of the team.
Analyze content marketing metrics and makes changes as needed.
Collaborate with other departments to create innovative content ideas.
Creating the ideas for ads, reels, shorts, posts for various digital platforms and social media platforms.
Increasing leads for higher revenue generation.
Identify the latest trends those are affecting our industry.
Evaluate important metrics that affect our website
Tasks & Activities :
Doing research on the subject of sexual health to find the topics of target markets interest.
Building your own connect bucket and Calendar for the content.
Giving content to the digital marketing executive/manager as per their requirement.
YouTube comments reply and answering the questions on the various social media platforms.
Watching the videos of Dr. Aroras and all other leaders in the field of sexual health to get the new ideas for content writing.
Finding credible sources to do your research on the subject and using the citations of credible sources where ever required.
Work with our team to brainstorm new and innovative growth strategies.