We are looking to hire a dedicated content writer to create content for blogs, articles, product descriptions, social media, and the company website. The content writer's responsibilities include evaluating analytics to adjust content as needed, regularly updating the company's website, and promoting the company blog by pitching articles to various third-party platforms. You should also be able to follow editorial guidelines when creating content. To be successful as a content writer, you should keep abreast of the latest SEO techniques. Ultimately, a top-performing Content Writer should be able to contribute to the development of strategies that will increase reader engagement.
Job Role & Responsibilities:
Conducting in-depth research on healthcare industry related topics to develop original content. Performing detail-oriented research on technical aspects of dental healthcare during the content development stage.
Developing content for blogs, articles, product descriptions, social media, and the company website.
Assisting the marketing team in developing content for advertising campaigns.
Proofreading content for errors and inconsistencies.
Editing and polishing existing content to improve readability.
Conducting keyword research and using SEO practices to increase traffic to the company website.
Creating compelling headlines and body copy that will capture the attention of the target audience.
Identifying customers needs and recommending new content to address gaps in the company's current content.
Educational Qualifications & Key Skills:
Bachelor's degree in Communications, Marketing, English, Journalism, or related field.
Fresher/ Experienced content writer, preferably from dental healthcare or medical writing background.
Working knowledge of content management systems.
Proficient in all Microsoft Office applications.
Effective communication skills verbal and written
The ability to work in a fast-paced environment.
The ability to handle multiple projects