Conducting in-depth research on industry-related topics in order to develop original content.
* Developing content for blogs, articles, product descriptions, social media, Brochures, email marketing campaigns, sales collateral, videos and the company website.
* Assisting the marketing team in developing content for advertising campaigns.
* Proofreading content for errors and inconsistencies.
* Editing and polishing existing content to improve readability.
* Conducting keyword research and using SEO best practices to increase traffic to the company website
* Creating compelling headlines and body copy that will capture the attention of the target audience.
* Collaborate closely with digital marketing, social media, content leads, designers, and department heads
* Research and analyze top SEO content topics
* QC (Quality Checked) content to ensure it is free of grammatical or factual errors and follows all brand editorial guidelines for consistency.
* Research and write long-form content on various relevant topics
* Publish content on various platforms and analyze traffic performance
* Research and evaluate competitor marketing with a focus on content