Content Planning:
● Plan & build a long term & short term content strategy for the company
● Own Conceptualization for Digital, Offline & Other Creative Assets
● Meeting with the creative, marketing, and design teams to ideate and define content goals in line with brand guidelines
● Work with Performance & Growth teams to achieve max impact via creative led campaigns
● Developing content strategies to effectively reach the desired target audience and marketing goals.
● Creating content for a variety of platforms including blogs, websites, and social media.
● Proofreading and editing content before publishing.
● Ensuring that SEO and SMO strategies are effectively implemented.
● Managing content calendars and ensuring that the content remains consistent across all platforms.
Research and Report:
● Coordinating with the marketing, design, and writing teams to ensure the timely delivery of assignments.
● Analyze the creatives on a regular basis and implement insights
● Researching content and consumer trends to ensure that content is relevant and appealing.
● Tracking consumer and content analytics and generating reports and presentations.
● Keeping up to date with content trends, consumer preferences, and advancements in technology.
Communication Strategy:
● Support other corporate communications initiatives on an as needed basis including Advisor Network and Internal Communications
● Contribute to HR/workforce and executive communications
Required Skill Set:
● Minimum 3-4 years experience as a content strategist/Sr. Content Strategist
● Prior experience in leading design, content & animation teams
● Prior creative project management expertise
● Agency experience with exposure to multiple verticals would be an advantage
Experience
3 - 4 Years
No. of Openings
1
Education
B.B.A, B.Com, Integrated PG, M.B.A/PGDM, Any Bachelor Degree, Post Graduate Diploma
Role
Content Strategist
Industry Type
Editors / Journalism / Content
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office