1. Ensuring Financials of cinema/ Unit (Like SPH, ATP, Strike rate).
2. Tracks and directs the performance of the cinema on daily basis through consistent implementation of the SOPs and tracking of the business environment towards achievements of the monthly targets (revenues- Box/Concessions/LAM and customer satisfaction scores) and identifies key contributing members for rewards/incentives.
3. Drive Local Area Marketing to increase admissions to the cinema. Also to establish , not only as Cinema but as an overall entertainment destination of first choice.
4. Drive sales to enhance cinema performance.
5. COGS Control.
6. Ensures redressal of all customer complaints at the cinemas within stipulated timelines.
7. Ensures compliance to Cinema SOPs and achieving benchmark scores in Quality Audits
8. Ensures cinema delivers excellent customer service and qualifies benchmark ratings in Mystery customer audits
9. Plans and implements the On the Job Training/Operational Training for DMs and Duty Officer and front line staffin coordination with the training team, for operational efficiency.
10. Attrition Control by keeping close contact with cinema team members and keep them motivated.
11. Training of team on various initiatives (local and corporate)
12. Facilitates implementation of all marketing drives at the cinema as per the corporate directives.
13. Ensuring accurate and timely reporting of site performance against the targets for consistent tracking and timely mid course correction by the management.