The role of a Business Development Executive in a digital marketing company is crucial for driving growth and expanding the client base. Here are some key responsibilities typically associated with this role:
1. **Identifying Potential Clients**: The Business Development Executive is responsible for identifying potential clients who could benefit from the company's digital marketing services. This involves market research, competitor analysis, and networking to find leads.
2. **Building Relationships**: Developing and maintaining relationships with clients is essential. The Business Development Executive acts as the primary point of contact for clients, understanding their needs, and ensuring those needs are met through the company's services.
3. **Generating Leads**: This role involves actively seeking out new sales opportunities through networking, cold calling, and attending industry events. They may also use digital marketing techniques themselves to generate leads, such as email campaigns or social media outreach.
4. **Pitching Services**: Presenting the company's digital marketing services to potential clients in a compelling and persuasive manner is another key responsibility. This involves understanding the client's needs and tailoring the pitch to showcase how the company's services can address those needs effectively.
5. **Negotiating Contracts**: Business Development Executives negotiate terms and contracts with clients, ensuring that both parties are satisfied with the arrangement. This includes pricing negotiations and outlining the scope of services to be provided.
6. **Collaboration with Internal Teams**: They work closely with other departments within the company, such as marketing, sales, and operations, to ensure that client needs are met effectively and that projects are executed smoothly.
7. **Staying Updated**: In the dynamic field of digital marketing, staying updated with industry trends, new technologies, and competitors' strategies is
Experience
2 - 5 Years
No. of Openings
1
Education
Any Master Degree, B.B.A, M.B.A/PGDM
Role
business development executive
Industry Type
Advertising / MR / PR / Events
Gender
Male
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office