Brand Marketing Manager

AVP HR Solutions Pvt Ltd

Senior Brand Marketing Manager/ Brand Marketing Manager

Responsibilities

• Build the overall 360 marketing strategy for the brand across channels.

• Define brand communication strategy and build social media presence.

• Take ownership of marketing content calendar and all brand social handles.

• Plan and execute digital marketing campaigns aligned with business objective of driving user growth

• Responsible for the monthly targets and budgets for the digital marketing

• Monitor and analyse campaign performance and identify opportunities for improvement and optimise campaigns accordingly

• Collaborate with product team, copy & design team on campaign development and execution

• Measure campaign performance across channels and assess against goals

Requirement

• 3+ years of experience in a brand marketing role for a B2C tech product. Preferably Fintech or Social/ Community

• Experience in running successful marketing campaigns across multiple channels and geographies.

• Understanding of paid campaign strategies across channels to drive revenue (Google Ads, Facebook, LinkedIn, Youtube and more).

• Deep understanding of analytics tools to track and capture key data of the campaigns.

• Excellent verbal and written communication skills.

• Ability to take new initiatives and push the boundaries constantly.

• Experience

  3 - 7 Years

• No. of Openings

  1

• Education

  Any Bachelor Degree, Professional Degree

• Role

  Brand Marketing Manager

• Industry Type

  Advertising / MR / PR / Events

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office