As an Area Marketing Manager specializing in Industrial Electrical Switchgear Products, you will play a crucial role in expanding our market presence and driving sales growth in the Delhi region. Your responsibilities will include but are not limited to:
1. Market Analysis and Strategy Development:
Conduct market research to identify potential clients, market trends, and competitors' activities.
Develop strategic marketing plans to penetrate new markets and segments.
Identify opportunities for product expansion and differentiation based on market insights.
2. Business Development:
Build and maintain strong relationships with key stakeholders such as switchgear electrical products dealers/distributors, electrical consultants, OEMs, UPS/AHU manufacturers, and panel builders.
Collaborate with the sales team to identify and pursue new business opportunities.
Negotiate contracts and agreements with clients to ensure profitable business deals.
3. Sales Management:
Achieve target-based sales turnover by effectively promoting our switchgear products and solutions.
Provide guidance and support to a team of 2-3 sales executives, fostering their professional development and ensuring alignment with organizational goals.
Monitor sales performance and implement corrective measures as necessary to meet targets.
4. Customer Relationship Management:
Serve as the primary point of contact for key clients, addressing their inquiries, concerns, and service requirements in a timely and satisfactory manner.
Proactively engage with customers to understand their evolving needs and preferences, fostering long-term loyalty and repeat business.
5. Marketing and Promotion:
Coordinate marketing campaigns and promotional activities to raise awareness of our products and brand.
Participate in industry events, exhibitions, and trade shows to showcase our offerings and network with potential clients.