ACCOUNT MANAGER
Job Responsibilities:
● Management of social media channels.
● Creating brand awareness by developing engaging, creative, and innovative content for regular posting, which enlightens audiences and promotes brand-focused messages.
● Creating Digital Marketing strategies in accordance to client goals and requirements.
● Taking care of the different aspects of Digital Marketing from SEO, SEM, Social Media Marketing, Content Marketing, Performance Marketing, E-mail Marketing etc.
● Structuring behavioural aspects of potential customers.
● Set and achieve account targets.
● Ability to meet deadlines.
● Regularly monitoring the competitor social media sites and creating analysis reports.
● Tracking relevant social media influencers for various brands to enhance overall brand reputation and extend the reach through influencer channels.
● Keep up to date with any social media trends.
● Provide a social media performance report for the clients.
● Train/assist the team members.
● Planning of marketing strategies to help drive traffic, engagement & leads.
● Responding to any mentions over social media.
● Creating and promoting company blogs.
● Audits and analyses social media presence, including digital advertising costs and returns.
● Assist with the general day-to-day administrative tasks.
● Excellent knowledge of research requirements for social media strategy.
● Assigning creatives and videos and coordinating with the creative team.
● Coordination with other team members and departments to develop social media timelines that coincide with ad campaigns, product releases and other brand messages.
● Creating written pieces that are sharp, memorable, and effective at prompting readers to take action.
● Maintaining a secure database of all login credentials.
● Exploring the potential value of social media sites that are not yet on our list.
● Discussing and reporting the daily, pending and completed tasks to your reporting head.